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Construction machinery sales return rationally, the industry is optimistic, but still have multiple uncertainty factors

Aug 06, 2021

In the first quarter of 2021, my country's construction machinery industry has continued for more than 4 years, and some of the sales volume of sales have new high. Take the excavator as an example, sales of 79305 units in March, an increase of 60% year-on-year, more than 49408 units in March 2020, single month sales exceeded 73,3390 sales in 2016, and the tabs. However, in the second quarter, the industry's main products except the high-altitude operation platform, basically decreased, and the domestic sales of excavators fell for three consecutive months.


In April, 26 excavator manufacturing enterprises were distributed to approximately 4.66 million units, an increase of 2.52% year-on-year. Among them, domestic sales of 41,100 units, fell by 5.24% year-on-year; 5,472 exports, a year-on-year increase of 166%. This is the first decline in domestic sales this year. In May, 26 excavator manufacturing enterprises were 2.72 million units, down 14.3% year-on-year, which was a negative growth in March 2020. Among them, domestic sales is 22,100 units, a year-on-year decline in 25.2%, a continuous growth in two consecutive months; 5,150 exports, a year-on-year increase of 132%. In June, approximately 2.31 million units were sold, down 6.19% year-on-year. Among them, there are about 17,000 units in China, down 21.9% year-on-year; 6135 exports, a year-on-year increase of 111%.


However, from the second quarter of this year, the main products of the industry have declined in addition to the high-altitude operation platform.


Industry insiders pointed out that in the second half of the year, the engineering machinery industry should be alert to the high operation of steel, the cost pressure is raised, the industry periodicity, etc., and actively respond to the challenges facing the core parts, advanced foundation, key basic materials. .


Raw material costs rise to swallow the profit of enterprises


The upstream of the engineering machinery industry is mainly provided by materials, motor and parts manufacturing, steel, internal combustion engines, hydraulic systems, bearings, tires, etc., such as construction machinery, internal combustion engines, hydraulic systems, bearings, tires. And the total cost of the raw material accounts for 90%. Since the recent time, the price of iron ore raw materials in the international market has led to the continued rise in steel prices. My steel network data shows that the average price of thread steel (with HRB40020MM: National average price is sampled) from less than 3600 yuan / ton of early April, in May this year, nearly 6350 yuan / ton of this year, 13 months ago 80%. Take more hot rolled coils in the construction machinery industry as an example. As of June 30, 2021, it is 5,410 yuan per ton, which is 44% year-on-year on June 30, 2020.


Under the skyrocketing of raw materials, the construction machinery enterprises have a large cost pressure. At present, the corresponding price adjustment is performed for steel, such as building cranes, mixing plants, etc.) has been carried out accordingly, partial conducting costs, and the company's negotiations and suppliers will jointly bear the cost of digestion, and jointly respond to market fluctuations.


According to experts, this round of commodity prices have certain lags on macroeconomic impact, medium and long-term upward trends or have been formed, and the price of raw materials is still the same as the price of raw materials in the short term. From the domestic May construction machinery main model sales data, excavators, paver, car cranes have been 4.4.3%, - 17%, - 17.5.


Construction machinery faucet stocks are sought after


Take August 2 as an example. On the same day, many construction machinery faucet stocks were sought after by funds. Xugong Machinery has risen by 7.2%, and it has increased its new high. It is reported 6.25 yuan / share. The current market value is 48.96 billion yuan; the three heavy trays have a daily limit, and reported 27.3 yuan. In addition, on August 2, the construction machinery sector has risen, and the Xiamen Shares, Zoomlion has risen, and the sector 17 stocks are red.


Previously, Zoomlion was disclosed in this year, the company achieved operating income of 19.05 billion yuan, an increase of 110.11% year-on-year; achieving net profit of 2.416 billion yuan, a year-on-year increase of 135.41%. The net cash flow generated by operating activities is 266 billion yuan, an increase of 733.67% year-on-year.


As far as the cash flow financial indicators are rapid, the internal people of Zoomlion revealed that the company took a number of measures to improve the customer's return rate, and the cash flow has grown substantially. While the company's products are sold to the domestic market, the overseas market has also achieved breakthroughs, especially in the "One Belt" along the country, Zoomlion equipment participated in the construction of several projects, including tower machine, crawler hanging products overseas sales new highs.


The "Construction Machinery Industry" "Development Plan" prepared by the China Construction Machinery Industry Association has recently announced that it is forecast that by 2025, the operating income of China's construction machinery industry will reach RMB 900 billion. Among them, the target industry goal contains more than 60% of domestic brand market; the market share of high-end digging exceeds 55%; the domestic chemical rate of core hydraulic parts exceeds 60%; the excavator CR4 exceeds 60%.


Guohai Securities Report said that the investment terminal or export or expected to give construction machinery needs must support the demand for construction machinery, and the sales volume of excavators is expected to grow steadily. At present, the whole machine leader is expanding to high value-added products and automation, intelligent direction, with the advancement of domestic alternatives, and the cost of enterprise enterprises is expected to further enhance competitiveness, bringing the promotion of market, the whole machine And parts enterprises have growth space.


The "14th Five-Year Plan" has been introduced in my country's construction machinery industry.


The "14th Five-Year Plan" of the China Construction Machinery Industry pointed out that during the "14th Five-Year Plan" period, my country will increase the modern infrastructure system construction, layout construction information infrastructure, integration infrastructure, innovative infrastructure and other new infrastructure. Improve the integrated transportation big channel, strengthen the construction of the strategic backbone channel along the central and western part, along the river along the Yangtze River, upgrade the interconnection and interconnection of the surrounding countries along the river along the river. Building a fast network, basically through the "eight-year-old" high-speed railway, improve the quality of the national highway network, and accelerate the construction of world-class port groups and clusters. Improve the trunk network, accelerate the construction of universal railway and the railway electrical transformation, optimize railway passenger goods layout, promote the upgrade of the bottleneck channel of ordinary national provinces, promote the expansion upgrade of the inner river high-level waterway, steadily construction, general airport, and freight Airport, accelerating intercity railways, demand (suburban) railway construction, build highway loop systems, and promote urban rail transit development. Improve the depth of transportation, promote regional railway construction, and accelerate the construction of roads along the edges. Continue to strengthen energy infrastructure construction and build a modern energy system. "145" will build a large number of large clean energy bases, coastal nuclear power, electricity delivery channels, pumping storage power stations, oil and gas storage and transportation facilities.


In addition, "14th Five-Year Plan" will accelerate development in water infrastructure, rural infrastructure, improve new urbanization layout, new urban construction and people's livelihood guarantee projects. my country is implementing regional major strategies, accelerating the high-quality development of Beijing-Tianjin-Hebei, Yangtze River Band, Guangdong and Hong Kong, Macau, and promotes the development of the western development to form a new pattern. This is also the future my country's construction machinery market will remain continuous. An important driving force for growth.


In recent years, new technologies, new materials, new materials, new materials and new labor law applications in China have been continuously achieved, which has strongly promoted technological innovation and industrial upgrading; the demand for construction machinery applications is continuously upgraded. Chemical, lightweight en-functional construction machinery continuously expand the application area; my country's economic development is huge, the infrastructure construction is huge, the construction machinery market is still on the rising period, the stock update and the new demand are both heavy, and the construction machinery during the "14th Five-Year Plan" is still It is possible.


These have laid a solid foundation for the "14th Five-Year Plan" end of my country's "14th Five-Year Plan".


In addition, my country's construction machinery import and export trade volume is $ 13.622 billion, an increase of 41.3% year-on-year. Among them, the import amount is $ 1.7 billion, an increase of 11% year-on-year; the export amount is 11.922 billion US dollars, an increase of 47% year-on-year. In May, the export of construction machinery products was $ 267 million, a year-on-year increase of 56%; imports of US $ 336 million, an increase of 0.22% year-on-year. Import and Export of Construction Machinery Products from January to May 2021. Compared with 2019 before the epidemic, exports increased by 21.1% from 2019 in the same period in 2019, and the accumulated exports in January-May increased by 21.5% in the same period in 2019. The construction machinery has increased significantly from the export of Six continents in January-May this year, including 5.4.61 billion US dollars in Asia, accounting for 44.97% of total exports, a year-on-year increase of 46.7%. As the global epidemic is gradually improved, I believe that my country's construction machinery export will continue to grow trends.


Again, the industry "inner volume" has made many manufacturers and agents aware of the fact that they can't be tangled, and should get rid of low levels of repetitive competition, strengthen product technology innovation and improve efficiency, from the year's excavator agents, take the initiative to adjust the price to July 1 The largest excavator distributors in Tanya Heavy machine Hefei Xiangyuan released price adjustment, and the agent is getting out of the price competition. How is the effect of how to make a big market, but in the rising enterprises in the price increase of rising commodity, the cost of logistics and transportation costs is a non-sustainable road to the health and sustainable development of the industry.


In the past 5 years of depth adjustment, we have experienced the process of sales of breakfast fell to difficult recovery, and the industry has finally won the dawn, from the second half of 2016 to the rapid growth in the first quarter of this year, more than 50% growth rate Olders feel that this is the model that the construction machinery industry should develop. It can only grow at high speed, and it is impossible to accept a slight decline, especially in the industry's major listed enterprise stock price. As everyone knows, only high-speed growth theory of heroes, just like forced companies to cover the castle in the sandy beach, it seems quickly, very high, very beautiful, but a wave, the risk is destructive collapse.


In 2014, China gradually got rid of a single focus on GDP growth target ideas, and attaching importance to high quality development. Placing the construction machinery industry is also applicable, abandoning "internal volume", adhering to innovation, and become a strong dream and power of the industry colleagues.