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Export $ 28 billion, from where?

Aug 05, 2021

The "14th Five-Year Plan" planning of the industry: my country's engineering machinery companies should continue to adhere to the "going out" strategy, strengthen international cooperation, enhance the two markets in China, two resources, and expand industrial development space.


According to the "14th Five-Year Plan" plan, by 2025, the export of engineering machinery will reach 28 billion US dollars, and the export of engineering machinery in the international market will reach 12%.


3 billion US dollars + increment


In 2019, the total export of construction machinery products was 24.276 billion US dollars, close to the "13th Five-Year Plan" export goals; 2020 global affected by new crown, the global trade volume of construction machinery has declined, and my country's construction machinery export is about $ 21 billion (than 2019). The year decreased by over 13.6%). According to the "14th Five-Year Plan", in the late 2025, my country's project machinery exports will bring more than $ 3 billion in market increments by the "13th Five-Year Plan".


This goal seems to be cautious compared to the previous two five years ($ 5 billion increments), while 6% average annual growth rate is higher than the overall growth rate of the industry (revenue 900 billion yuan, an average annual growth of 3 %), The task is also relatively heavy. After all, the epidemic has accelerated complexity and uncertainty at home and abroad, and this factor has to be considered.


According to the German Machinery Manufacturing Federation (VDMA), in 2020, my country's mechanical equipment exports exceeded Germany, and became the largest exporting country in the field of machinery and equipment, with an export rate of 165 billion euros, accounting for 15.8% of the global machinery and equipment market. . In the construction machinery industry, the current 12% of international market share is also clearly rising space.


Where did you come?


It cannot be denied that from the "Twelfth Five-Year Plan" period "Rapid Layout" to the "Thirteen" period, "Qiqi and Equipment", after the internationalization of the strategic field of view, the five-digit of R & D, manufacturing, marketing, service and talent " "The comprehensive international and deep cultivation, industry transnational management capabilities and international levels are significantly, exports and overseas business revenues are close to 30%. Data show that the export of construction machinery products from January to May 2021 increased by 21.5% in the same period of the epidemic, of which the national exports along the "all the way" (43.4% of all exports) increased by 49.4% year-on-year.


This is the result of the industry and the company's continuous advancement of international capacity building, and is more in the current situation of the strategic guidelines that are not in China's continued steady and high quality development, especially in the current situation. On the one hand, the global liquidity is tightened, the interest rate is centrally uplink, trade friction upgrade, and global economic downtime is still increasing. On the other hand, the international market, including "a belt all the way", has a growing demand for my country's construction machinery. Under the "Double Cycling" development pattern, there is a need to further enhance the two markets in China and the binders of the two resources.


"Next, we hope that after three to five years of hard work overseas a three-one heavy workers overseas. This goal is specific to the sales revenue of 10 billion dollars."


"Internationalized enterprises must adhere to the internationalization strategy to the end. Xu tool objective is on the existing basis, and future income in overseas markets reaches 50% or even more than half of domestic overseas income."


"Zoomlion will continue to deeply cultivate emerging markets, integrate global research and development resources, future goals are about 30% of overseas business income accounting for about 30% of the company's total."


The domestic market can provide strong support for the international market and overseas investment development. The continuous evolution of the domestic market pattern, also boosts enterprises or puts more attention to the international market; international businesses add innovative power for domestic production and sales, and also drive the company Or better lead the industrial chain, value chain upgrade.


Of course, real internationalization is more than just the growth of exports, but is a collaborative management for global manufacturing. Behind the scale is the consensus of synergy, the data is only the front end of these higher value. Deepen industrial international cooperation, steadily promote the enterprise "go out", and participate in the international circulation, the global ecosystem of cooperative operations is required, and my country's innovative chain, industrial chain, supply chain organic embedded global chain, continuously improve the entire industry around the world The position of value chain division. How to improve? The "14th Five-Year Plan" has two key points: First, components, one is service.


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