In 2020, affected by the new crown virus epidemic, the global economy will be hit hard. But for the Chinese construction machinery industry, instead of being overwhelmed, a wave of "positive energy" growth has emerged.
The situation in the first half of the year: first decline and then rise, strong recovery!
According to the latest statistics of the China Construction Machinery Industry Association (hereinafter referred to as the "Association"), the 23 loader manufacturers included in the statistics in June 2020 sold a total of 13,111 loaders of various types, a year-on-year increase of 17.8%. It is worth noting that since the domestic epidemic was effectively controlled in March 2020, the sales of loaders began to rebound strongly in April, and the sales volume has exceeded 10,000 units for 4 consecutive months, and it has shown a year-on-year growth trend for 3 months.
From January to June 2020, the 23 main loader manufacturers included in the association's statistics have sold 66,823 loaders of various types (including exports), an increase of 268 units or 0.4% from last year's sales (66,555 units).
Looking at the sales trend of loaders from January to June 2020, it is not difficult to find that due to the impact of the epidemic, the loaders market has been hit unprecedentedly. Enterprises and parts manufacturers have resumed work late, disrupting the original production and sales plans. . Entering March, the epidemic has been effectively controlled, market demand has been released, and overall industry sales have gradually recovered. Since then, the market demand and the number of orders in the second quarter have rebounded significantly from the previous quarter, and the sales of loaders have significantly exceeded the level of the same period last year.
Model statistics: 5 tons of products are the main market force
Looking at the model statistics, it is found that the 5-ton loader is still the main product occupying more than 60% of the share, but the large-scale is also the continuous pursuit of various manufacturers. Specific to the model, from January to June 2020, the cumulative sales of small loaders under 3 tons are 3,765 units, accounting for 5.6% of the total sales; the sales of 3 tons models are 10,116 units, accounting for 15.14% of the total sales; the sales of 5-ton loaders are 45219 units, accounting for 67.67% of the total sales; 4,522 units of models with 6 tons and above, accounting for 6.77% of the total sales; 1703 skid steer loaders, accounting for 2.55% of the total sales; 308 backhoe loaders, accounting for 0.46% of total sales.
Domestic and foreign markets: both sides
Throughout the first half of the year, the overseas epidemic had little impact on the domestic supply chain. Qi Jun, President of China Construction Machinery Industry Association, said at the 2020 China Construction Machinery Elite Agents Hotspot Forum: At the end of 2019, the reserve of OEM parts is sufficient and can be maintained until the second quarter of 2020. In the second quarter, overseas supply The chain system has basically returned to normal.
From January to June 2020, among the 23 main loader manufacturers included in the association's statistics, domestic sales of various loaders were 55,639 units, an increase of 3.17% year-on-year; the cumulative export of loaders was 11,184 units, a year-on-year decrease of 1442 units, a decrease of 11.4%. From the perspective of overall sales data, due to multiple factors such as the foreign epidemic, the export sales of loaders have dropped significantly, but the strong domestic market demand has filled the impact of the weak overseas market.
Domestic regional ranking: Shandong, Hebei, Henan, leading sales
In terms of regional distribution, from January to June 2020, Shandong Province steadily ranked first with a cumulative sales of 5,035 units. The provinces with sales of more than 3,000 units include Hebei, Henan, Shanxi and Shaanxi. The above five provinces sold a total of 18,360 loaders, accounting for 33% of the total domestic sales in the first half of the year. At the same time, the top ten provinces in terms of sales volume include Jiangsu, Sichuan, Guangdong, Fujian and Guangxi.
According to relevant statistics from the National Bureau of Statistics, in the first half of 2020, the growth rate of planned total investment in newly-started domestic infrastructure projects has further accelerated, with a year-on-year increase of 13.5%, a record high in recent years. Among them, the list of major construction projects in Shandong Province reached 233 and 88 major preparation projects; the key project plans of Hebei Province arranged a total of 536 projects, with a total investment of 1883.3 billion yuan, and an annual planned investment of 240.2 billion yuan; the list of key construction projects in Henan Province was 980 , Planned to complete an investment of 837.2 billion yuan. From the perspective of product sales data, in the first half of 2020, Shandong, Hebei, and Henan are still the three major provinces in demand for loaders, and are also the frontiers of my country's transportation infrastructure and other infrastructure construction.
In general, the loader market in the first half of 2020 can be described as "returning first, then rising, rebounding from the bottom". Affected by the new crown virus epidemic, despite the sluggish market sales in the first quarter, China's national defense control and anti-epidemic victory has been critical, and national policies have caused the sales of loaders in the second quarter to "surpass" all the way, reducing the decline in the first three months to " Chase" came back.
According to Yan Kun, Secretary-General of the Earth Shovel and Transportation Machinery Branch of the China Construction Machinery Industry Association, in the second half of 2020, most of the domestic regional markets will continue to grow relative to the first half of the year. However, relative to the market in the second quarter, the overall domestic market enthusiasm should be reduced. Although according to the market of the same period in previous years, the loader industry will enter the annual cyclical off-season, but due to the national policy guidance, the market may not be off-season in the second half of this year, and it is expected to catch up with the level of the same period last year.
